By Jennifer Wilson – Whether you have a brick-and-mortar store or you run an online business, you need a great website. Since people are increasingly looking for products and services online, you need to make sure yours stands out from the competition.
One of the most essential “powerful features” advertised by WordPress is that its site is very SEO-friendly. However, setting up a WordPress website doesn’t guarantee a top rank in search engines. You still have to understand the right way to do SEO and (more…)
There is no denying that the launch of new online stores can be a challenging and overwhelming experience for most business owners. Even the ones who are most confident and experienced will start to feel stressed. However, no matter how tense you (more…)
By Brijesh Vadukiya – Marketing as a function has been undergoing a drastic transformation for the last couple of decades. Penetration of smartphones, wide access to the Internet, the ubiquity of modern technology, and connected devices, marketing is no longer (more…)
Marketers and small business owners commonly find themselves in need of a creative brief for their graphic designers and other team members. Whether your graphic designers are internal or from an agency, clarifying your message, values, and (more…)
As a web developer, have you ever thought of how digital marketing could help you boost your career? At first glance, digital marketing and web development may seem to be two disparate fields. But knowing both of these is actually a powerful (more…)
If you’re running a small business, with all its challenges and curveballs, it can be exceedingly difficult to find the time in the day to focus on marketing endeavors. And unfortunately, social media is one of the first things small businesses begin to ignore (more…)
Many managers and employees get curious about how monitoring online behavior affects productivity. After all, if the business seems to be progressing — everyone’s hitting each milestone on time, and employees are reporting early to work — why monitor (more…)
With the evolution of technology, it is no surprise that digital marketing is becoming more and more prevalent. The number of (more…)
NOTE: The actual contents and opinions are the sole views of the author who maintains editorial independence.
Data is a wonderful thing. However, it’s only useful when it can be interpreted and communicated effectively. Visualization goes (more…)