SEO is the backbone of digital marketing, particularly brand positioning. For instance, you, as a publisher, cannot reach more people if it is difficult to find it in the first place. SEO makes it easy for users to find your content and other media properties. (more…)
Giants like Amazon or Google have long been attracting and interacting with customers using AI tools. Artificial intelligence products are becoming more and more available today. In this article, we will look at what tasks AI can be applied to in your (more…)
Whether a start-up or an established business, marketing is important for branding and increasing top-of-the-mind recall. Over the years, we have seen many new and innovative branding and marketing strategies used by companies to garner the attention (more…)
By Amy Fleming – Consider how modern consumers interact with brands. There’s no question that mobile phones have become the primary means by which we engage with information today. In fact, the average user spends over four hours on (more…)
By Agnese Repule – When is the best time to start monetizing your website? Well, let us tell you a secret–your users should always come first before any monetization strategy. (more…)
NOTE: The actual contents and opinions are the sole views of the author who maintains editorial independence.Marketing management is usually concerned with setting goals for the company and achieving them by customizing products and offerings. This can be achieved (more…)
Still running your small business without a dedicated website? You’re missing out big time. Recent studies have revealed that approximately 80 percent of the world’s consumers shop online. With a good small business website, you can tap into this vast (more…)
By Andrew B. Mazur – As we have gone remote where most things happen online because of social restrictions, outsourcing, globalization, and digital marketing became one of the most essential skills today. Starting with SMM marketing to an (more…)
By Ankit thakor – Your business is not just about finding new customers – it is also about luring your previous customers to come back for more. Customer retention allows you to boost your revenue while increasing your customers’ lifetime value in your (more…)
In the wake of the pandemic, it has been seen that the email platform and email sending volume have increased tremendously. With the advantages that email marketing drives in customer acquisition and retention, it has been seen that it (more…)
