The Internet has officially become a vast ocean of content. You can search for basically anything and there are pages of results in almost any language you can think of.
This being the case, as a content creator, you can be among the leading ones, or your content might get lost and go unnoticed among others in this vast ocean. However, although it might sound challenging at first, it is a good thing for consumers because it creates rivalry among creators, and they put much effort into their work to present their best. Since online creators already know that there are many alternatives and options to their content, they are aware that they need to scrutinize if they want to be popular.
This is especially the case for online businesses or website owners because to make money, they need traffic and customers for their websites in the first place. Hundreds of pages are listed when a user searches for something; therefore, website owners need to be among the first ones, which brings up the question “Why you should use rank checker” if you do not want to fall behind in this online race.
Read: The Art of Crafting High-Converting Landing Pages for SEO
What is Rank Checker?
As we mentioned above, the Internet is an endless source for any kind of content. However, although it is -almost- endless like space, search engines have to line up the results based on some criteria to offer an organized and pleasant experience to its users. At this point, search engines do not just randomly assign a rank to each website. Algorithms analyze and process each website and its content to decide its ranking in a result page. For this reason, website owners use SEO (Search Engine Optimization) techniques to improve their ranking to get more organic traffic to their website, distinguishing themselves from the competition.
However, using search engine optimization does not necessarily mean that the tools and techniques you are employing effectively work for a better result. Even if you use SEO practices, you still need to track your ranking and change your ways if necessary, taking the required precautions and steps. At this point, website ranking checker tools get involved into the competition. As its name implies, a rank checker checks the ranking of your website on the results page. In other words, a rank checker gives you an idea about how well you are doing in this online race, which is -in fact- already a good reason why you should use rank checker.
Read: 5 Google Trends Tips For Advanced SEO Insights
Why You Should Use Rank Checker?
As aforementioned, through using rank checker tools, you can track the ranking of your website and see if it ranks high enough to be clicked on by most of the users since the majority of Internet users only check the first or the first two page when they search for something. If it is not already a convincing reason to check website ranking for you, let’s talk about why most users prefer the first page results.
According to web users, the results are likely to be more reliable and relevant on the first page, which is true to some extent. Also, since we live in an age of speed and rush thanks to technology, people are impatient more than ever. Therefore, checking every page after searching is quite unpractical, time-consuming, and also boring for most people. Instead, they just search for something and choose to assume that the result is either on the first or on the second page; if not, it does not exist at all! Thanks to SEO algorithms, the first page already presents the most satisfactory and reliable result to users most of the time, which shows why you should use a rank checker to track your place in this online competition. Luckily, through website ranking checker tools, seeing how well your website is doing in the race is only one click away.
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