LinkedIn is an excellent tool to help achieve your career goals. Whether you’re a recruiter, business owner, marketer, or salesperson, LinkedIn can assist you in various aspects of your career.LinkedIn happens to be a fantastic resource for sales andmarketing professionals.
In fact, LinkedIn is the source of 80% of B2B leads from social media. However, to take advantage of the leads you get from LinkedIn, you need to seriously consider software solutions to help with your B2B sales prospecting automation.
What exactly is B2B sales prospecting automation?
Maintaining an active social media presence is vital if you own a business in today’s day and age. Platforms like Linkedln play a considerable role in creating an impactful image.
Furthermore, since LinkedIn happens to be the major source of B2B leads from social media, using B2B sales prospecting automation will help you automate many of your LinkedIn sales prospecting activities such as personalizing your LinkedIn invitations, sending strategic connection requests, and much more. Let’s have a look at the best software solutions to help with your B2B sales prospecting automation.
Read: 3 Ways Automation Can Help Grow Your Business
1) Salesflow
Salesflow is an excellent sales automation platform with advanced features that give you authentic results. This software has been built especially for automatic Linkedln sales prospecting. With the help of this tool, it becomes easier to create a LinkedIn profile and connect with prospective leads.
Salesflow helps you run multiple campaigns, schedule emails, and maintain an active presence on Linkedln. You will find that Salesflow is one of the best software for automating LinkedIn outreach. Beneficial in accelerating your prospecting results that will translate to more significant sales.
Even though Salesflow is a relatively new tool, it generates better and faster results. The filtering feature on Salesflow helps create a unique personalized connection with your network.
Read: Sure Ways to Enhance Your LinkedIn Profile
2) LinkedIn Sales Navigator
LinkedIn Sales Navigator is another excellent tool to engage with your sales prospects. With the help of LinkedIn, it becomes easier to promote yourself and expand your network circle.
The sales navigator on LinkedIn helps gain the necessary information that will help you plan your sales prospecting activities. There are an array of features and filters that can assist you in finding the correct prospects for your products or services.
LinkedIn Sales Navigator facilitates connecting sales professionals with interested prospects. Searching for new connections becomes simple with the click of a button and provides a detailed account of the prospect’s job role.
An advanced algorithm aligns the prospect search with whatever products or services you offer. LinkedIn Sales Navigator even has personalized features that you can use to meet your sales goals and help make optimal decisions.
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3) Expandi
Expandi has become a popular sales automation tool for sales professionals. This software solution accesses your location, sets smart limits and delays between messages for simulating human behavior.
Expandi is a cloud-based platform that helps with personalization, creating LinkedIn outreach campaigns, and managing your network. You can use the advanced targeting feature to discover a specific group of individuals.
For instance, you can find individuals who reacted to a LinkedIn post and then send them personalized messages for your campaign with the smart targeting feature that Expandi offers.
This user-friendly tool allows you to send up to 100 messages and 100 invites daily. With an easy-to-use dashboard, you can boost customer engagement to create a powerful impact.
However, Expandi may seem a bit expensive compared to other LinkedIn automation tools available out there.
4) Zopto
If you are a small business owner, Zopto can be a great sales automation tool for you. Zopto is software that enhances your lead generation through LinkedIn and adds value to your sales process.
You can set up this cloud-based software easily and use it to target specific prospects on LinkedIn. However, you need to have either a LinkedIn Premium account or a LinkedIn Sales Navigator account.
There are many benefits of using Zopto to achieve success in your business. You can reach customers beyond your current network and also enter new markets.
You can also gain better insights into your campaigns on LinkedIn for lead generation. In short, Zopto offers a wide variety of features that will help optimize your sales process.
5) PhantomBuster
PhantomBuster is a code-free software tool that extracts data from various platforms, including LinkedIn, Google, Twitter, etc. This sales prospecting automation tool is efficient and works 24/7. The features of this tool include chain automation and scheduling tasks.
One of the best features of PhantomBuster is its ability to extract valuable data and its automation feature of sending customized messages to reach a wide range of customers. PhantomBuster can help you grow your network quickly.
Building connections and engaging your customers becomes more manageable. You can use this tool to extract a list of leads and create campaigns on LinkedIn.
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